Your company’s value proposition is its most valuable currency. The ability to articulate, measure and continuously improve it is essential to accelerate profitable organic growth.

At Luminas, we are practitioners turned consultants, and we’ll partner with your team to help you gain internal alignment and make confident decisions that deliver sales impact.

We can help you discover – from your customer’s perspective – what your company is delivering that your competitors aren’t.

Knowing with certainty your DIFFERENTIAL value proposition you’ll be equipped to move from insights to actions quickly. Engaging with Luminas will help you

  • Fuel your organic growth strategy
  • Make commercial decisions more confidently
  • Develop your customer centricity plan of action

By gaining validated customer insight and competitive intelligence you’ll know what you should

  • Keep doing that your customers value
  • Fix that is currently eroding value
  • Improve to deliver even more value
  • Expedite for more immediate impact
  • Create to deliver future value

Our Purpose

Helping the organizations and people we serve find and follow the path to profitable, organic growth.

Our Mission

We are passionately committed to supporting our clients and to delivering the methodologies, resources and counsel they need to cultivate mutually valuable business relationships.

Luminas Core Values


Chief Growth Xcelerator

D. Keith Pigues
CEO & Founder 

 Brandi Morales-Espinal
Sr. Client Delivery Leader

Luminas Strategy Oksana cobey1

Oksana Cobey 
Client Delivery Leader 

Luminas Strategy Jenica Oliver 1Luminas Strategy Jenica Oliver

Jenica Oliver
Client Delivery Leader 

Lura Hobbs 
Client Delivery Leader 

Luminas Strategy Vicki Dennis Frye 1Luminas Strategy Vicki Frye

Vicki Dennis Frye
Marketing Leader

Jackie Smith
Operations Leader

David Youland
Senior Consultant

Mary Chen Luminas Strategy

Mary Chen
Senior Consultant

Luminas Strategy Yolanda Brown 1Luminas Strategy Yolonda Brown

Yolanda Brown
Senior Consultant

Luminas Strategy Connie Mester 1

Connie Mester
Senior Consultant

Luminas Strategy Rachel Thompson 1

Rachel Thompson, 
Senior Consultant

Lola Copeland
Senior Consultant  

Veronica LaFemina Luminas Strategy

Veronica LaFemina 
Senior Consultant  

Khalani James
Analyst II

Evonne Lopes Luminas Strategy

Evonne Lopes 
Executive Assistant 

Laura Jones Luminas Strategy

Laura Jones 

Gedam Melkamu