Does Your Strategic Planning Process Incorporate Customer Value?

2024-01-23T16:23:42+00:00Customer Centricity, Differential Value Proposition, Leadership|

by Dave Youland Strategic planning is a common organizational practice that, when done properly, will increase the likelihood that an organization will meet its goals. The following Harvard Business Review [...]

Woofin with LUMI (and Billy & Lura): What if your real competition is your customer’s expectations?

2023-08-08T21:35:43+00:00Customer Centricity, Differential Value Proposition|

Are you living up to what your customers believe you can or should be doing? On this edition of the Woofin' with LUMI vodcast we talk about why business leaders [...]

Woofin’ With LUMI: How Can Nonprofits Be Sure They’re Delivering Value to Members and Other Stakeholders?

2023-08-08T21:54:44+00:00Differential Value Proposition, Nonprofit Organizations|

Membership organizations are challenged to demonstrate their value and ensure that members and other stakeholders deem their connection to the NPO as essential. How can these groups know with certainty [...]

Bridge The Customer Connection Gap For A Successful Customer Strategy

2023-04-12T01:50:04+00:00Customer Centricity, Differential Value Proposition|

Written by Jeb Dasteel, originally published on March 25, 2022 by Forbes  There is no customer strategy without human connections. Your business relationships with customers are vital to near-term [...]

Top 12 Questions You Should Ask to Create a Winning Customer Strategy

2022-05-04T03:05:27+00:00Customer Centricity, Differential Value Proposition|

from D. Keith Pigues, Founder and CEO, Luminas At Luminas, we often ask the question, "Is your customer's business at the center of your business?"  This is typically met with [...]


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