Not All Growth is Created Equal
by David Youland, Senior Consultant You may be asking how you should be thinking differently about organic growth now, in this post-pandemic, inflationary era? According to Investopedia, organic growth is the [...]
Woofin’ with LUMI: Creating a Customer-Centric Culture
Luminas Client Delivery Leader Brandi Morales-Espinal, and Michelle Lea, Vice President of Marketing for NILIT tackle the all-important topic of customer centricity on this episode of Woofin' with LUMI. We [...]
Are You On Track To Reach Your Goals?
A 7-Point Mid-Year Review Checklist June provides a lot of distractions – end of school year activities, summer vacation planning – but also provides a natural inflection point for our [...]
10 Important Factors to Consider When Conducting a Mid-Year Check on Company Goals
originally published Influencive Tracking the progress of your company goals is the best way to ensure they get accomplished When a business leader sets company goals at the beginning of a [...]
How Aligned Is Your Organization?
a note from Luminas Founder & CEO, D. Keith Pigues Got Alignment? Business success requires alignment on two levels – strategic and operational. In this article, Trevor and Varcoe provide [...]
Customer Value Creation. If Not Now, When?
from D. Keith Pigues, Founder and CEO, Luminas You and your team need to believe that now is the right time to win with customers. From our perspective, the time [...]
The Best Way to Learn as an Executive? Assume You Know Nothing.
Executives in growth companies need to be constantly learning, and the best way to do that is to develop a beginner's mindset. a note from Luminas Founder & CEO, D. [...]
Time for a Customer Centricity Checkup?
written by D. Keith Pigues Winning with your customers is not an isolated project or initiative. In order to truly win, you need an ongoing partnership with your customers – [...]
4 Types of Basic Value Propositions
Align your business model to the real reason customers buy from you, rather than somebody else. originally published by Inc. (Geoffrey James) A "value proposition" is the reason that your [...]
Top 12 Questions You Should Ask to Create a Winning Customer Strategy
from D. Keith Pigues, Founder and CEO, Luminas At Luminas, we often ask the question, "Is your customer's business at the center of your business?" This is typically met with [...]